Note: The job is a remote job and is open to candidates in USA. VeraData is the originator of Donor Science, specializing in helping nonprofits acquire donors and boost donations through advanced data analytics and predictive modeling. The Director, Strategy & Insights will focus on increasing client performance using analytics, strategic planning, and machine learning techniques, while ensuring client satisfaction and retention.
Responsibilities
- Create and deliver compelling, customized presentations for prospects and clients that outline Machine Learning Model optimization and improvement, descriptive demographic profile reports, campaign results evaluation detail insights, donor file health descriptive tables and charts
- Providing clients and internal account team with counsel and strategic marketing thought leadership
- Working with the clients to understand project goals (both short and long term)
- Communicate best practices that will help clients achieve their goals
- Propose new concepts and approaches that may align with clients’ goals
- Assist and help manage client onboarding to achieve exceptional customer experience
- Achievement of account/individual/divisional revenue and gross profit goals
- Demonstrate incremental improvements to clients, and escalating levels of product adoption
- Consistently troubleshoot and proactively solve potential and known client issues
- Focus on identifying how to deliver an exceptional customer experience
- Participate in the development of strategies & proposals and presentations to clients and prospects
- In consultation with clients, specify effective predictive models to be used in analytic initiatives
- Consult with client and map campaign strategy; build and evaluate client campaign strategies
- Drive the analysis of campaign performance and results, extracting insights to guide future decisions
- Analyze how clients want to consume our services, and identify ways we can improve how clients experience our services (this may touch on areas such as product management, delivery efficiency, client services practices, etc.)
- Act as key driver of Business Review Meetings with clients, specifically making sure that VeraData adds value and that we monetize that value. Ensure that we improve client campaign performance and capture revenue for VeraData for delivering those improvements
- Partner with members of our sales and client services teams to drive cross-sell, up-sell of analytic offerings resulting in increased revenue
- Identify, support, and implement new projects related to the overall improvement of fundraising & direct marketing campaigns for our clients (design, development, testing, implementation, etc.)
Skills
- High level of detail and organization
- Ability to multi-task
- Experience in creating and delivering compelling presentations
- Knowledge of Machine Learning Model optimization
- Experience in providing strategic marketing thought leadership
- Ability to understand project goals (both short and long term)
- Ability to communicate best practices to help clients achieve their goals
- Experience in proposing new concepts and approaches aligned with clients' goals
- Experience in managing client onboarding for exceptional customer experience
- Achievement of account/individual/divisional revenue and gross profit goals
- Ability to demonstrate incremental improvements to clients
- Experience in troubleshooting and proactively solving client issues
- Focus on delivering exceptional customer experience
- Experience in developing strategies & proposals and presentations to clients and prospects
- Ability to specify effective predictive models for analytic initiatives
- Experience in consulting with clients and mapping campaign strategy
- Ability to drive analysis of campaign performance and results
- Experience in analyzing client service consumption and identifying improvements
- Ability to act as key driver of Business Review Meetings with clients
- Experience in partnering with sales and client services teams for cross-sell and up-sell
- Ability to identify, support, and implement new projects related to fundraising & direct marketing campaigns
Company Overview
VeraData brings together leading nonprofit fundraising agencies, Avalon Consulting, Faircom New York, and Teal Media under one data-driven growth platform. It was founded in 2007, and is headquartered in Fort Myers, Florida, USA, with a workforce of 51-200 employees. Its website is https://www.veradata.com/.