Note: The job is a remote job and is open to candidates in USA. Later is the world’s most intelligent influencer marketing company, built to give brands the confidence to create unforgettable campaigns. The Content Producer will ideate, create, and evolve content that aligns with brand strategy and resonates with audiences, while staying attuned to social media trends.
Responsibilities
- Develop social-first content ideas across TikTok, Instagram, and emerging platforms
- Bring forward trend-inspired concepts and original ideas that feel fresh, not forced
- Partner with the Senior Social Content Manager, Social Media Manager, and Community Manager to ensure content aligns with brand strategy and campaign goals
- Help build and evolve content series, formats, and creative over time
- Contribute to shaping the brand’s voice and presence on social through content decisions and creative instincts
- Collaborate with cross-functional teams (social, creative, strategy, influencer) to bring ideas to life
- Stay deeply tapped into social: trends, sounds, formats, creators, and platform shifts
- Identify trends early and translate them into brand-relevant content quickly (and thoughtfully)
- Understand the why behind trends, not just the execution
- Shoot and capture content (primarily on iPhone) in both planned and real-time environments
- Edit short-form video with a strong sense of pacing, hooks, and storytelling – from quick-turn native edits to more polished executions using transitions, motion design, text animation, and layered effects when appropriate
- Bring ideas from concept → execution → final delivery with a platform-first mindset
- Create and iterate on content quickly, balancing speed with quality
- Help turn monthly and quarterly insights into new content opportunities
- Help identify patterns across high- and low-performing content (hooks, formats, themes)
- Apply learnings from test-and-learn roadmaps to future content
- Contribute to testing, iterating, and scaling what works
Skills
- 1–3 years of experience in social media, content creation, or a related field (internships + personal content absolutely count), along with a portfolio showcasing your work
- Strong understanding of TikTok and Instagram content formats and platform behavior
- Experience creating and editing short-form video (iPhone + CapCut or similar tools), with a working knowledge of more advanced editing techniques and simple motion/animation
- Strong creative instincts and an eye for what makes content engaging
- Basic understanding of performance metrics (views, engagement, retention)
- A hybrid thinker—equally strategic and creative
- Comfortable leading client conversations and presenting performance insights
- Can easily flex between overseeing a team and rolling up your sleeves
- Deeply fluent in social media trends, platform nuances, and content formats
- Fast, scrappy, and passionate about storytelling through social
- Agency experience is a plus, but not required
Company Overview
Later is the world’s first Social Revenue Platform It was founded in 2014, and is headquartered in Vancouver, British Columbia, CAN, with a workforce of 201-500 employees. Its website is http://www.later.com.