Position Overview
Crunchafi is seeking a Senior Product Manager to drive the next phase of our product innovation, shaping solutions that make complex financial workflows simpler and more efficient. This is a highly visible, high-impact role where you will shape the vision, strategy, and execution for a product designed to transform how accounting professionals deliver critical client services.
You’ll work at the intersection of accounting expertise, advanced technology, and customer empathy, building tools that reduce manual work, improve accuracy, and enable firms to deliver critical client services more efficiently.
This role is ideal for someone who combines deep knowledge of audit and accounting workflows with strong product management skills. You’ll be responsible for turning industry pain points into simple, scalable solutions that deliver measurable ROI, all while collaborating with cross-functional teams and industry leaders to bring a new standard of excellence to market.
What You’ll Do
- Define the product strategy and roadmap for Crunchafi products that simplify complex financial and auditing workflows.
- Lead discovery and development with CPA firms, gather insights from users and market research, and translate those into clear product requirements.
- Ensure product adoption, efficiency, and retention by solving high-value problems for firms and their clients.
- Partner cross-functionally with Engineering, Design, Sales, Marketing, and Customer Success to deliver an integrated product experience and successful go-to-market execution.
- Bring a deep understanding of AI/automation and apply it as the default lens for product decisions, ensuring every workflow is evaluated for opportunities to simplify, accelerate, and de-risk through intelligent automation.
- Identify new opportunities based on research, industry trends and best practices, driving innovation.
- Apply your knowledge of auditing and accounting standards to guide product design, ensure regulatory alignment, and enable auditors to perform their work more efficiently.
- Advocate for practitioners in product decisions, ensuring their needs are translated into intuitive, high-value solutions.
- Bring first principles thinking and a focus on continuous improvement to all aspects of your work.
Who You Are
- Bachelors in Accounting or related field.
- CPA certification is required.
- 3+ years of product management experience with a track record of bringing complex B2B SaaS products to market.
- Direct audit experience (public accounting or assurance engagements) strongly preferred.
- Proven track record owning end-to-end product areas, from discovery through delivery and iteration.
- Experience working with data-intensive, analytics, or workflow-driven products.
- Strong ability to translate complex domain problems into clear product requirements and outcomes.
- Comfort operating in ambiguous environments and making prioritization decisions with incomplete information.
- Experience partnering closely with Design and Engineering in cross-functional product teams.
- Strong written and verbal communication skills.
- Customer-obsessed and outcome-oriented, motivated to eliminate low-value work and elevate professional impact.
Competencies
- Product Ownership – Takes accountability for outcomes, not just roadmaps.
- Customer & Domain Understanding – Builds products grounded in real user workflows and constraints.
- Analytical Thinking – Uses data and evidence to inform decisions and tradeoffs.
- Execution Discipline – Ships reliably while maintaining product quality.
- Cross-Functional Collaboration – Works effectively across Design, Engineering, Sales, and Customer teams.
- Strategic Judgment – Balances near-term wins with long-term product direction.
- Clear Communication – Articulates product intent, priorities, and rationale with clarity.
Benefits
- Remote work-from-home environment
- Competitive salary, health, dental and vision insurance plans
- 401K retirement savings plans for US-based employees, with 3% employer match
- Professional development opportunities
- Dynamic and collaborative work environment with opportunities for growth