[Remote] Sr. Director, Marketing- Defense

Note: The job is a remote job and is open to candidates in USA. Blue Yonder Defense Solutions, LLC., a Blue Yonder company, is the leader in supply chain autonomous planning and control towers. They are seeking a Senior Director of Marketing to lead and scale their marketing function, developing and executing an integrated marketing strategy that drives brand awareness and revenue growth.

Responsibilities

• Develop and execute a comprehensive marketing strategy aligned to company growth objectives and product roadmap
• Lead, mentor, and scale a high-performing marketing team across multiple disciplines
• Partner with executive leadership to define brand positioning and market differentiation
• Establish KPIs and performance metrics to measure marketing effectiveness and ROI
• Oversee marketing technology stack (CRM, automation tools, analytics platforms) to drive efficiency and scalability
• Manage budget planning, forecasting, and resource allocation
• Implement processes to improve campaign execution, lead management, and reporting accuracy
• Ensure data integrity and alignment with sales operations
• Design and execute multi-channel marketing campaigns to drive pipeline and revenue growth
• Align closely with sales to ensure lead quality, conversion, and pipeline acceleration
• Optimize digital marketing efforts including paid media, SEO/SEM, content marketing, and ABM strategies
• Leverage data insights to continuously improve campaign performance
• Define and articulate clear, differentiated messaging and value propositions
• Lead competitive intelligence efforts to inform positioning, pricing, and go-to-market strategies
• Partner with product and sales teams to align messaging with customer needs and market trends
• Develop tools, content, and training programs to support the sales organization
• Ensure consistent messaging and positioning across all customer touchpoints
• Support product launches with enablement materials, playbooks, and internal communications
• Develop and lead global event strategy, including trade shows, customer events, and industry conferences
• Drive event ROI through pipeline generation and customer engagement
• Partner with sales to maximize field marketing impact and regional engagement

Skills

• Bachelor's degree in marketing, Business, or related field (MBA preferred)
• 10+ years of progressive marketing experience, with at least 5 years in a leadership role
• Experience in B2B SaaS, preferably in supply chain, logistics, or enterprise software
• Experience in government contracting strongly preferred
• Proven track record of driving demand generation and revenue growth
• Strong understanding of marketing operations, analytics, and marketing technology
• Experience leading integrated campaigns across digital and offline channels
• Exceptional leadership, communication, and stakeholder management skills
• Ability to operate strategically while maintaining executional excellence in a fast-paced environment

Benefits

• Comprehensive Medical, Dental and Vision
• 401K with Matching
• Flexible Time Off
• Corporate Fitness Program
• A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
• Eligible to participate in either the annual performance bonus or commission program, determined by the nature of the position

Company Overview

Company H1B Sponsorship