Note: The job is a remote job and is open to candidates in USA. The Be. Org is a nonprofit youth development organization dedicated to serving the Baltimore-Washington metropolitan area. The Social Media & Digital Marketing Intern will work with the Strategic Communications and Engagement Manager to enhance the organization's digital presence and community engagement through creative content and analytics.
Responsibilities
- Support implementation of a cross-platform content strategy (Instagram, LinkedIn, TikTok, YouTube Shorts, email, website)
- Create engaging short-form video, graphics, captions, and storytelling content
- Assist in developing content calendars aligned with programs, events, and campaigns
- Repurpose long-form content into short-form, high-impact digital pieces
- Track and analyze engagement metrics using social insights and analytics tools
- Provide monthly performance reports and recommendations for growth
- Support SEO efforts to improve website visibility and search rankings
- Research trends, hashtags, and emerging platforms relevant to Gen Z audiences
- Draft and schedule newsletters and stakeholder communications
- Assist with segmentation and engagement tracking
- Help maintain brand consistency across all digital communications
- Pitch local media outlets and support press outreach efforts
- Provide live social coverage of programs and events
- Develop post-event recap content (video, blog, carousel posts)
- Attend required trainings and team meetings
- Contribute creative ideas during marketing brainstorms
- Collaborate across departments to highlight youth impact stories
- Utilize AI tools responsibly to enhance workflow efficiency
Skills
- Majoring in Marketing, Communications, Journalism, Public Relations, Business, Digital Media, or a related field
- Passionate about youth empowerment, education, and community impact
- Comfortable creating short-form video content
- Familiar with Canva, Adobe Creative Suite, CapCut, or similar tools
- Experienced (or eager to learn) social media analytics and performance tracking
- Organized and able to meet deadlines with high-quality work
- Confident enough to share ideas and open to constructive feedback
- Detail-oriented with strong proofreading skills
- Curious about nonprofit leadership and mission-driven marketing
- Experience with SEO tools, email marketing platforms, or CRM systems
- Experience pitching media or writing press releases
- Familiarity with AI tools for content ideation and productivity
Benefits
- Professional development trainings
- Networking opportunities within the Baltimore–DC region
- Letter of recommendation upon successful completion
- Flexible schedule that supports academic commitments
Company Overview
The Be. Org is a nonprofit organization that provides youth development, social-emotional learning, STEM enrichment, and leadership. It was founded in 2014, and is headquartered in Baltimore, Maryland, USA, with a workforce of 2-10 employees. Its website is https://www.thebeorg.com.