Note: The job is a remote job and is open to candidates in USA. Cin7 is a fast-growing global software company that provides solutions for modern-day product sellers. The Senior Director of Growth Marketing & Operations will lead the marketing growth engine, overseeing demand generation and marketing operations while partnering with various teams to drive pipeline growth and improve conversion efficiency.
Responsibilities
- Own and optimize Cin7’s inbound growth engine across paid media, web, lifecycle, AI engagement, and conversion pathways
- Drive pipeline creation and funnel efficiency across the customer journey
- Partner cross-functionally with Sales, Business Operations, Product Marketing, Partnerships, and Customer Success to improve revenue outcomes
- Build scalable growth programs aligned to company revenue goals and GTM priorities
- Lead adoption of AI-enabled marketing workflows, automation, and experimentation across the marketing organization
- Identify opportunities to improve speed, personalization, conversion, and operational efficiency using AI tools and systems
- Drive modern SEO, AEO (Answer Engine Optimization), AI search visibility, and content optimization strategies
- Evaluate and implement emerging AI technologies across the marketing ecosystem
- Own and evolve the marketing technology stack, including HubSpot, Salesforce integrations, analytics platforms, routing systems, and AI engagement tools
- Ensure scalable lead management, routing, attribution, lifecycle automation, and reporting processes
- Partner with Business Operations to maintain data integrity and improve funnel visibility across Marketing and Sales
- Build and maintain executive-level reporting, forecasting, attribution, and performance measurement frameworks
- Translate complex data into actionable business insights for executive leadership
- Drive a culture of experimentation, testing, and measurable performance improvement
- Oversee website growth strategy, conversion optimization, personalization, and digital experience initiatives
- Partner with content and digital teams to improve engagement, conversion rates, and buyer journey performance
- Leverage behavioral and intent data to create more personalized customer experiences
- Lead and mentor high-performing teams across demand generation, digital, web, and marketing operations
- Foster strong cross-functional alignment between Marketing, Sales, Business Operations, Product, and Executive stakeholders
- Operate as a strategic business partner with a strong bias toward execution and measurable impact
Skills
- 10+ years of experience in B2B SaaS marketing, growth, revenue marketing, or marketing operations leadership
- Proven experience owning pipeline generation and full-funnel growth strategy
- Deep expertise with modern marketing technology ecosystems, including CRM, MAP, analytics, attribution, and AI-enabled tools
- Strong understanding of AI applications within marketing, demand generation, automation, and digital experience optimization
- Experience partnering cross-functionally with Sales, Business Operations, Finance, Product Marketing, and Executive Leadership
- Strong analytical and forecasting capabilities with executive-level communication skills
- Experience leading and developing high-performing teams in fast-paced growth environments
- Familiarity with SMB SaaS GTM motions
Benefits
- Comprehensive benefits to support your health and future, including medical, dental, vision, paid family leave and a 401(k) with company match.
- Time to recharge, with a flexible PTO policy plus a dedicated Global Cin7 Day to focus on your own wellbeing.
- A culture of connection and inclusion, where diversity is celebrated and everyone supports each other’s success.
- Opportunities to grow, with access to learning resources, professional development, and clear pathways for career progression.
- A connected global team, with frequent company-sponsored events and activities that bring us closer together, no matter where we work.
Company Overview