Note: The job is a remote job and is open to candidates in USA. Baya Systems is a fast-moving Series B startup focused on accelerating intelligent computing in the semiconductor industry. They are seeking a Marketing Communications Manager to drive and execute the communications strategy, translating complex technical concepts into compelling narratives and managing content and campaigns to support sales and brand credibility.
Responsibilities
- Support content roadmap: whitepapers, application notes, IP briefs, case studies, blog posts, and video scripts targeted at IC design engineers, SoC architects, FAEs, and procurement decision-makers
- Translate complex technical concepts — chiplet interconnect, fabric architecture, multi-die integration — into clear, differentiated messaging for both technical and executive audiences
- Collaborate with Applications and Product teams to ensure technical accuracy and relevance across all materials
- Plan and execute multi-channel marketing campaigns aligned to IP product launches, partnership announcements, and trade show calendars
- Manage email marketing, LinkedIn, industry publications (e.g. EE Times, Semiconductor Engineering, IEEE Spectrum), and sponsored placements
- Track campaign performance across MQL and pipeline metrics; iterate rapidly based on results
- Manage relationships with industry analysts (e.g. Gartner, Omdia, Linley Group) and technical press; coordinate press releases and media briefings
- Develop and maintain Baya's brand voice and visual guidelines; ensure consistency across all customer-facing assets
- Support executive thought leadership and speaking submissions for key industry events (Hot Chips, OCP Summit, IEEE, DAC, CES, etc.)
- Produce and maintain sales collateral including pitch decks, IP licensing one-pagers, competitive battlecards, and FAE toolkits
- Partner with Sales and Business Development teams to tailor messaging for key verticals: datacenter, AI infrastructure, automotive, and Edge IoT
- Supporting conversion through the customer journey with announcements, targeted content and technical positioning
Skills
- 8+ years of marketing communications experience, with at least 3 years in semiconductor, EDA, IP licensing, or adjacent deep tech
- Proven ability to write confidently about technical topics — you don't need to be an engineer, but you need to earn the respect of one
- Strong track record managing integrated campaigns with measurable pipeline impact
- Experience with CRM and marketing automation platforms (HubSpot, Salesforce, Marketo or similar)
- Familiarity with MS Office suite, Email campaign tools (Mailchimp, )
- Familiarity with AI-driven marketing skill sets
- Excellent written and verbal communication skills in English
- Comfortable working across time zones and collaborating with distributed teams
- Self-starters that are hands on and driven to move fast
- Experience at a fabless semiconductor company, IP licensor (e.g. Arm, Cadence, Synopsys ecosystem), or EDA vendor
- Familiarity with the chiplet ecosystem: UCIe, CXL, die-to-die interfaces, and the broader disaggregated silicon trend
- Experience managing or mentoring junior marketing staff
- Fluency in a second language relevant to key markets in Asia and Europe
- Background or degree in Electrical Engineering, Physics, or Computer Science — or demonstrable depth in semiconductor products (SoC, chiplet architectures, interconnect IP, ASIC, power ICs)
Benefits
- Performance bonus tied to individual and company OKRs
- Equity / options package with 4-year vest and 1-year cliff
- Flexible working — remote-friendly with hub offices in Santa Clara, Austin, Cambridge, and London
- Budget for industry events, training, and professional development
- Comprehensive medical, dental, and vision benefits
- 401(k) retirement plan
- Equity
Company Overview