Note: The job is a remote job and is open to candidates in USA. Compose.ly is a company that develops AI-powered workflow automation software for plaintiff law firms. They are seeking a Legal Tech Content Marketing Writer to provide ongoing content marketing support, create engaging content, and collaborate with the marketing team to enhance brand awareness and lead generation.
Responsibilities
- Write long-form blog articles and resource content
- Develop monthly customer and prospect email campaigns
- Create compelling case studies highlighting customer success stories
- Write landing page copy for marketing campaigns and product initiatives
- Produce organic social media content for LinkedIn, Instagram, and emerging social channels
- Support product launches, feature announcements, and integration releases with coordinated messaging
- Create campaign-based content that maintains consistency across blogs, emails, landing pages, one-pagers, and social media
- Adapt messaging for different audience segments, including enterprise and mid-market law firms
- Interview internal stakeholders and subject matter experts to gather technical insights and customer perspectives
- Maintain the client's established brand voice while leveraging AI responsibly as a drafting tool, not as a replacement for thoughtful, human-written content
Skills
- Proven experience writing for B2B SaaS companies
- Excellent long-form and short-form content writing skills
- Ability to translate complex technical concepts into clear, engaging marketing content
- Experience developing integrated, multi-channel marketing campaigns
- Familiarity with SEO best practices and keyword optimization
- Experience interviewing subject matter experts and incorporating technical input into content
- Strong organizational skills with the ability to manage multiple priorities and meet deadlines
- Experience writing for legal technology, legal services, or plaintiff law firms strongly preferred
- Experience working within HubSpot marketing environments is preferred
Company Overview