Note: The job is a remote job and is open to candidates in USA. Hey Joe Media LLC is a strategic communications and public relations agency dedicated to supporting nonprofit advocacy organizations. The Earned Media Strategist will focus on developing and executing media strategies for nonprofit campaigns, including researching media opportunities and crafting press materials.
Responsibilities
- Developing and executing earned media strategies that advance nonprofit advocacy campaigns
- Researching media opportunities
- Building and maintaining relationships with journalists and outlets
- Crafting compelling pitches, press releases, and media advisories
- Coordinating distribution plans across digital and traditional channels
- Monitoring coverage
- Analyzing performance to inform future outreach
- Collaborating with internal team members and clients to align media efforts with broader communications, digital, and marketing strategies
Skills
- Demonstrated skills in Media Planning and Media Strategy for advocacy or nonprofit-focused campaigns
- Experience developing integrated Digital Strategy and Marketing initiatives that support earned media efforts
- Ability to use Web Analytics and related tools to measure media impact, audience engagement, and campaign effectiveness
- Strong written and verbal communication skills, including experience writing pitches, press releases, and talking points
- Proven ability to work independently in a remote environment, manage multiple priorities, and meet deadlines
- Bachelor's degree in communications, public relations, marketing, journalism, or a related field, or equivalent professional experience
- Comfort working with diverse stakeholders and commitment to inclusive, equitable communication practices
- Familiarity with nonprofit advocacy, public affairs, or cause-based communications is highly beneficial
Company Overview