Note: The job is a remote job and is open to candidates in USA. Ticketure is a company on a mission to modernize ticketing for cultural attractions around the world. They are seeking a Director of Marketing & Revenue Growth who will drive strategy, demand generation, and the integration of products to connect marketing efforts to revenue growth.
Responsibilities
- Set the strategy and run it. Own the annual marketing plan tied to ARR, net revenue retention and pipeline, operating as a player-coach who shapes direction and ships alongside the team
- Build a demand engine that means something. Drive benefit and demand-led campaigns anchored in real sector pain and buyer intent across content, email, LinkedIn, events and sales, with no vanity metrics
- Prove the revenue link. Own HubSpot end to end and build the dash-boards and multi-touch attribution that credibly connect spend to pipeline, ARR and retention; align HubSpot and Salesforce into one source of truth
- Bring two products into one story. Lead the integration of PatronManager into the wider Ticketure marketing and go-to-market model
- Build the proof a procurement-led market needs. Own brand, website, content, case studies and the sales-enablement library that wins and renews high-value accounts
- Build the team. Stand up a lean, high-leverage function using nearshore specialists, contractors and agencies
Skills
- A strong foundation in B2B marketing, with 8+ years including time in a senior or leadership role within SaaS, technology or vertical software
- A track record connecting demand generation and growth to real commercial outcomes: ARR, net revenue retention, CAC efficiency and LTV
- Deep, hands-on HubSpot expertise (Marketing Hub and Content Hub): CRM data, workflows, lifecycle stages, campaign tracking and attribution. Salesforce familiarity is a plus
- A solid grounding in slow, evidence-led, procurement-driven buying cycles and what it takes to win in them
- Comfort stepping in as a founding or sole marketing leader, building systems and reporting from a near-blank slate alongside a C-suite
- Experience getting results through lean, distributed teams including nearshore specialists, contractors and agencies
- A builder mentality with the ability to create structure, processes, and scalable systems from the ground up
- Strong commercial acumen and the ability to connect marketing initiatives directly to business results
- Exceptional analytical skills and a data-driven approach to decision making
- Excellent communication and storytelling abilities, translating complex product capabilities into clear client value
- Experience partnering effectively with executive leadership and cross-functional teams
- Strong project management and organizational skills with the ability to manage multiple priorities simultaneously
- A willingness to operate both strategically and tactically in a fast-growing environment
- A background in ticketing, admissions, memberships, donations, attractions, performing arts or cultural-sector technology
- Hands-on working knowledge of SEO and AEO (AI search visibility)
- Experience with acquisitions, product integrations or brand consolidation
- Multi-country or multi-entity marketing background
Company Overview