Note: The job is a remote job and is open to candidates in USA. Distro is focused on establishing a strong global brand identity in the ultra-luxury travel sector. The Chief Marketing Officer will lead marketing, communications, and digital strategies to engage a select audience and drive platform adoption and bookings.
Responsibilities
- Develop and maintain a world-class brand identity that resonates with the values of privacy, exclusivity, and cultural authenticity
- Ensure absolute brand consistency across all touchpoints, from the digital platform to physical property experiences and elite services
- Position TSK as a thought leader in the transformative travel space, highlighting the shift from traditional luxury to meaningful immersion
- Oversee the marketing-led aspects of the TSK platform release, optimizing user acquisition and retention for the elite membership base
- Leverage data-driven insights to target the growing UHNWI population (estimated growth of 70 individuals per day)
- Manage high-tier performance marketing, SEO/SEM, and exclusive social media strategies tailored for the ultra-wealthy
- Orchestrate global PR campaigns and secure placements in top-tier luxury, business, and lifestyle publications
- Form high-level strategic partnerships with luxury lifestyle brands, private aviation firms, and elite family offices
- Manage high-profile events and "invitation-only" brand activations in key global markets
- Lead the creation of visually stunning, high-production content (video, photography, editorial) that showcases TSK’s flagship properties and unique cultural experiences
- Develop "Storytelling" initiatives that bridge the gap between lodging and the deep cultural heritage of TSK locations
Skills
- 10+ years in senior marketing leadership, specifically within the ultra-luxury sector (e.g., luxury hospitality, yachting, private aviation, or high-end fashion)
- Deep understanding of the UHNWI psyche, purchasing habits, and media consumption patterns
- Proven experience in scaling high-end digital platforms or apps with a focus on premium user experience
- Strong existing relationships with luxury media editors, influencers, and high-net-worth brand partners
- A refined aesthetic sense, creative visionary, and a 'prize' mindset—understanding that TSK is an exclusive destination for the world's most discerning travelers
Benefits
- Remote work
Company Overview