Note: The job is a remote job and is open to candidates in USA. StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. As a Programmatic Ad Operations Specialist, you'll manage programmatic advertising campaigns, collaborating with Sales and Client Services to ensure seamless execution and performance analysis.
Responsibilities
- Collaborate with our Client Services team to fulfill client deliverables, including campaign trafficking, campaign modifications, and internal-facing ad operations
- Creation and delivery of pixel-based data-capturing systems
- QA campaign assets, pixels, and campaigns prior to launch to ensure accurate setup and measurement
- End to end campaign management and optimization support of programmatic campaigns across Native, Display, Video, Connected TV, Audio, and Digital Out-of-Home channels
- Support in-platform trading activities, including budget adjustments, pacing optimizations, and delivery troubleshooting to align with client objectives and KPIs
- Monitor live campaigns and performance data to identify optimization opportunities and efficiency improvements in partnership with Client Services
- Provide subject matter expertise on campaign setup, trading, and optimization best practices to internal teams
- Deliver post-campaign performance analysis and reporting to internal and external stakeholders, translating insights into actionable recommendations
- Establish techniques, best practices, and scalable processes to support consistent, high-quality campaign execution
Skills
- Real Time Bidding/Programmatic experience (DSP, Ad Network, etc)
- Experience building and optimizing digital marketing campaigns
- Experience creating and delivering pixel-based data-capturing systems
- Experience using DV360, Meta, or Amazon is a plus
- Foundation in marketing concepts and business-related marketing objectives
- Proficiency in Excel, PowerPoint, Word, and the Google Suite of Business Applications
- The ability to grasp technical concepts and platform-based knowledge, and distill that knowledge into clear, concise communications
- An understanding of the digital advertising sales landscape, trends, and ideas
- Proven success whilst working in a fast-paced environment
- Bonus: Experience running political advocacy & email marketing campaigns
Benefits
- Highly competitive salary
- Retirement/ 401K/ Pension Savings globally
- Competitive Paid time off packages including birthday's off!
- Access to a comprehensive mental health care program
- Health benefits from day one of employment
- Work from home reimbursements
- Optional global WeWork membership for those who want a change from their home office and hubs in London and Toronto
- Robust training and onboarding program
- Coverage and support of personal development initiatives (conferences, courses, books etc)
- Access to StackAdapt programmatic courses and certifications to support continuous learning
- An awesome parental leave program
- A friendly, welcoming, and supportive culture
- Our social and team events!
Company Overview
StackAdapt is a multi-channel programmatic advertising platform that helps maximize digital marketing efforts through data-driven solutions. It was founded in 2014, and is headquartered in Toronto, Ontario, CAN, with a workforce of 1001-5000 employees. Its website is https://www.stackadapt.com.