ROLE SNAPSHOT
Fortra is looking for a Marketing Specialist to help execute and support successful marketing programs. This position may assist with a variety of marketing activities, including lead generation, branding initiatives, communications, and web content maintenance. Key tasks may include project management, working with external vendors, measurement, and reporting.
KEY DUTIES
- Help plan and support marketing activities such as lead generation programs, thirdparty promotions, emails, tradeshows, events, webinars, web content creation, and
other activities
- Work with external vendors where required, including third-party software review sites,
contractors, and publications
• Track, analyze, report, measure, and communicate program results
• Help maintain updated content on brand website(s), software review sites, and other
domains
• Conduct project based research on market and competitors
• Conduct research on propspective advertising opportunities
• Other duties as assigned
BASIC QUALIFICATIONS
• 1+ years of experience
- Bachelor’s degree in Marketing, Advertising, Business, or related field.
• Knowledge and understanding of marketing fundamentals
• Self-starter and problem-solver
• Strong project management skills with high attention to detail.
• Ability to work well individually and as part of a team.
• Excellent verbal and written communication skills.
• Ability to work both in a creative environment as well as a structured, process-driven
one
• Ability to receive and incorporate project feedback from manager and team.
• Marketing Project Officer
• Junior Project Manager (Marketing focus)
• PMO or Administrative Marketing Support
• Fluent English required.
• Experience in cybersecurity or technology marketing is a plus
• Project management or coordination experience.
• Editing content management ability.
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