Bloom is a full-service workplace design consultancy, proudly supporting Poppy & Peonies in their search for a Director of Retention to join their dynamic team.
Requirements
- Proven experience leading retention, CRM, or lifecycle marketing within a direct-to-consumer, retail, fashion, or lifestyle brand
- Deep expertise in email and SMS marketing strategy, automation, segmentation, and lifecycle management
- Hands-on experience with platforms such as Klaviyo, Attentive, Postscript, or similar CRM tools
- Strong analytical mindset with the ability to translate customer data into actionable insights
- Experience managing agencies, freelancers, or external partners
- Highly organized and comfortable balancing strategy with execution in a fast-moving environment
- A builder mentality with excitement for ownership, experimentation, and scaling thoughtfully
- Clear communicator who collaborates effectively across creative, ecommerce, CX, and leadership teams
Benefits
- Performance bonus
- 3 weeks of paid vacation per year
- Health benefits coverage
- $250 annual period & menstrual budget
- $1,000 annual allowance towards Poppy & Peonies product
- $400 home office setup allowance
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