Informa is a global leader in creating platforms for various industries, organizing large-scale events and providing year-round online platforms. The Business Development Representative will serve as the first point of contact for prospective clients, focusing on lead generation and pipeline development for Agricultural Events.
Responsibilities
- Conduct cold calls and email campaigns to generate leads
- Qualify inbound leads from marketing, website inquiries, and trade shows
- Research business opportunities and schedule discovery meetings
- Maintain accurate lead data in Salesforce CRM
- Update and manage client and prospect contact information
- Research company profiles and decision-makers
- Ensure data accuracy and create targeted prospect lists
- Track and report lead performance metrics
- Use Salesforce to track client interactions, opportunities, and forecasts that are up to date and accurate
- Follow up on payments and resolve issues with Finance
- Address customer inquiries and escalate complex cases
- Support sales managers with research and proposals
- Build relationships with early-stage prospects
- Conduct introductory calls and qualify opportunities
- Transition leads to sales reps and maintain follow-up schedules
- Collaborate with marketing to improve campaigns
Skills
- Bachelor's degree in Business, Marketing, Communications, or related field, or equivalent working experience
- 1-3 years of experience in sales, customer service, or business development preferred
- Interest in developing a career in B2B sales
- Familiarity with Salesforce CRM and sales automation tools preferred
- Strong verbal and written communication skills with professional phone presence
- Excellent time management and attention to detail
- Proficiency in Microsoft Office Suite, CRM platforms, and sales tools
- Comfortable with cold calling and email outreach
- Self-motivated and able to work autonomously
- Coachable and eager to learn
- Resilience: Persistent and resilient when facing rejection with positive attitude
- Precision: Detail-oriented with strong follow-through on commitments and deadlines
- Collaboration: Team player with collaborative mindset and willingness to support colleagues
- Drive: Results-driven with competitive nature and commitment to exceeding targets
- Adaptability: Flexible and adaptable to changing priorities, processes, and market conditions
Benefits
- Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
- Broader impact: take up to four days per year to volunteer, with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
- Time out:15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
- Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
- Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
- Recognition for great work, with global awards and kudos programs
- As an international company, the chance to collaborate with teams around the world
Company Overview
Informa is a business intelligence, academic publishing, knowledge, and events group. It was founded in 1998, and is headquartered in London, England, GBR, with a workforce of 10001+ employees. Its website is http://www.informa.com.